Podcast Summary
In this podcast episode on [A] Growth Ventures podcast, Hamlet Azarian, the CEO and Founder of the Azarian Growth Agency, will host Lilit Davtyan, the CEO of Phonexa.
With a background steeped in business taxation and a journey marked by diverse roles, Lilit has been instrumental in steering Phonexa to its remarkable success.
In this podcast, we’ll delve into Lilit’s career transitions, her experiences, the challenges and learnings she has encountered, and her insights into the evolving landscape of digital marketing and business in the age of automation and AI. So, stay tuned!
Key Takeaways
03:43 – Lilit’s Journey to USC, Master of Business Taxation
06:37 – Working Experience at Price Waterhouse Coopers
09:31 – Transition to Zero Paralell
13:28 – Phonexa Holdings and Its Affiliate Companies
15:33 – Mastering Financial Autonomy: Phonexa’s Journey to Positive ROI Without Venture Backing
17:55 – Advanced Technology in Modern Marketing with Phonexa
28:26 – Unraveling Big Bets That Flopped and The Lessons Gained
30:33 – Team Culture: Holding Each Other Responsible
37:37 – Roles Shared Between Lilit and Her Husband David
45: 31 – Tips & Tricks On What Organizations Should Focus On
48:18 – Viewpoint On Ad Tech World, Marketing Tech World, Data Privacy Issues And Cookies Going Away
52: 32 – One Bet in The Future of Different Technologies that Start Coming Out
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