Building a Self-Publishing Content Engine: Claude API + MCP Servers + WordPress Automation
About The Webinar
Content production has a fundamental scaling problem: to produce quality articles, you need research, strategic planning, SEO optimization, comprehensive writing, and proper publishing. Each step takes time.
Multiply that by 20, 50, or 100 articles per month, and you need either a massive team or endless freelancer budgets. AI writing tools promised to solve this, but they only automated one step. They help you write faster, but you still have to do the research, create the outline, develop the SEO strategy, structure the content, and handle the publishing workflow.
We built something different: a self-publishing content engine that automates the entire cycle. Give it a topic, and it researches your competitors, analyzes what’s ranking, identifies content gaps, generates an SEO-optimized outline, writes a comprehensive draft with source citations, and publishes directly to WordPress, all in one automated workflow.
In this live webinar, you’ll watch the complete process happen in real-time. We’ll show you exactly how we built this platform in 30 days using modern AI development tools: Cursor for AI-powered coding, Claude’s API for natural language processing, MCP Servers for external integrations, and Next.js for the application framework.
This webinar is designed for marketing operations managers tired of content bottlenecks, content directors who need to scale output without scaling headcount, growth marketers balancing velocity with quality, and technical founders exploring what’s possible with AI automation.
You’ll see verified results: our team went from producing 30 articles per month to 100+ articles, we cut per-article time from 2-3 hours to 7 minutes, and blind quality tests show the AI-assisted output matches or exceeds manually researched content. This is production-ready automation, not experimental technology.
What You Will Learn
200+
Participants already registered
Meet our Speaker
Hamlet Azarian is the Founder and CEO of Azarian Growth Agency, an AI-native growth marketing firm that has managed over $50 million in ad spend and helped clients raise more than $300 million in funding since 2020. Azarian Growth Agency specializes in performance marketing, SEO, and marketing automation for VC-backed startups, e-commerce brands, and B2B tech companies.
In early 2024, our team hit a content production wall: clients demanded more articles, but hiring more writers just scaled the problem without solving the underlying bottleneck.
Rather than accept the limitations of existing AI writing tools, Hamlet led the development of a custom content engine that automates the complete workflow from research to publication. The result: our three-person content team now produces 100+ articles monthly with higher consistency than their previous 30-article output.
Hamlet combines technical depth with business pragmatism. He codes alongside his development team using Cursor and Claude’s API, but he measures success in ROI, time savings, and quality metrics, not just technical achievement.
In this webinar, he’ll demonstrate the complete platform with full transparency: you’ll see the actual interface, the real code and prompts, the technical architecture, and honest assessments of what works, what requires refinement, and what you should consider before building or buying AI content automation tools.
Hamlet’s presentation style is tactical and demo-heavy; expect to see working software and real results, not theoretical frameworks or marketing pitches.
Hamlet Azarian is the Founder and CEO of Azarian Growth Agency, an AI-native growth marketing firm that has managed over $50 million in ad spend and helped clients raise more than $300 million in funding since 2020. Azarian Growth Agency specializes in performance marketing, SEO, and marketing automation for VC-backed startups, e-commerce brands, and B2B tech companies.
In early 2024, our team hit a content production wall: clients demanded more articles, but hiring more writers just scaled the problem without solving the underlying bottleneck.
Rather than accept the limitations of existing AI writing tools, Hamlet led the development of a custom content engine that automates the complete workflow from research to publication. The result: our three-person content team now produces 100+ articles monthly with higher consistency than their previous 30-article output.
Hamlet combines technical depth with business pragmatism. He codes alongside his development team using Cursor and Claude’s API, but he measures success in ROI, time savings, and quality metrics, not just technical achievement.
In this webinar, he’ll demonstrate the complete platform with full transparency: you’ll see the actual interface, the real code and prompts, the technical architecture, and honest assessments of what works, what requires refinement, and what you should consider before building or buying AI content automation tools.
Hamlet’s presentation style is tactical and demo-heavy; expect to see working software and real results, not theoretical frameworks or marketing pitches.
