Inbound Marketing: Advertising, Content, and SEO Tips for Startup Founders with Hamlet Azarian

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In this podcast episode of The Virtual CMO, Hamlet Azarian, CEO and Founder of Azarian Growth Agency and linksignal.ai, speaks with host Eric Dickmann about advertising, content strategies, and SEO for growing inbound marketing.

Are you a startup founder who wants to learn more about inbound marketing and how it can help you grow your business? Then, you don’t want to miss this podcast episode!

During the podcast, Hamlet provides valuable insights on how to work with early-stage startups and learn about customer pain points. He shares his views on inbound marketing and the different stages of the buyer journey.

If you’re struggling with content creation and SEO, Hamlet is here to help. He reveals common mistakes that companies make when creating their content strategy and provides tips on how to generate organic traffic.

But that’s not all. Hamlet emphasizes the importance of search intent and introduces the pillar and spoke strategy to help businesses improve their SEO.

So, are you ready to take your inbound marketing to the next level? Do you want to learn from Hamlet’s expertise and insights? 

Tune in to this podcast episode and discover how to create a successful content strategy that will help you generate organic traffic and improve your SEO.

Inbound Marketing: Key Learnings

2:29 – Introduction

4:20 – Inbound Marketing and Its Impact

6:00 – Understanding the Buyer Journey in Inbound Marketing

10:23 – Common Content Strategy Mistakes and SEO Tips

14:08 – The Importance of Search Intent for SEO

16:00 – Exploring the Pillar and Spokes Strategy for Content Creation

18:50 – Maximizing Social Media Advertising for Startup Growth

Hamlet Azarian
Hamlet Azarian
Hamlet Azarian
Hi, I’m Hamlet Azarian, a lifelong learner focused on growth. I’ve spent my career growing international B2C/B2B businesses across various industries, specializing in venture-backed startups that range from pre-seed to early-stage (Series A-B). My passion for helping businesses discover their full growth potential led me to become the Founder and CEO of AGA – a data-driven, full-funnel growth agency that has helped raise over $261.9M in funding for some of the most innovative companies in the tech/SaaS space. I have over 20 years of experience designing tailor-made growth engines for businesses, combining creative + analytical methods to deliver proven, repeatable results. Significant growth starts with a growth mindset and is executed through rapid experimentation, always using data to drive the path forward. Over the years, we’ve helped our clients dominate the digital landscape through high-performing, consumer-centric marketing strategies that utilize cutting-edge growth tactics.